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Get Vaxxed Campaign.
Brand Design
Typography
Color Analysis
Print Production
date. 2022
The objective of this project was to design a multi-media campaign promoting the safety and efficacy of the COVID-19 vaccine to the Spanish-speaking community. The centerpiece of the campaign was a double-sided brochure. The unique format of the brochure allows it to fit in a pocket or open up to a dynamic wall poster. Bold colors, unique flowing typography, and a culturally relevant graphic style that appeals to the intended audience are used throughout the design.
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